Pret A Manger adds vegan bakery counters to all Veggie Pret Outlets
Immediately Veggie Pret – the vegetarian outlet of the fast-casual chain Pret A Manger – will add a vegan bakery counter in any respect 10 areas within the UK. Along with the prevailing vegan choices, Veggie Pret provides a wide range of new vegan baked items, together with three croissants, two brownies and three muffins. “We’re actually proud to be the primary grocer to convey a singular idea like this to the market,” mentioned Clare Clough, Common Supervisor of Pret UK. “The enlargement of Veggie Pret’s choices for our vegan clients has been a significant focus of our meals growth over the previous 12 months, and the transfer to a full vegan bakery is the consequence. Our earlier vegan baked items just like the Darkish Chocolate & Almond Butter Cookie and the Very Berry Croissant have all the time been nice hits with clients – each vegan and non-vegan. “
In January, Pret A Manger added the Very Berry Croissant (its first vegan croissant) to the menu in any respect areas within the UK after it was provided within the Veggie Pret shops. “Within the first few weeks of promoting The Very Berry Croissant, greater than twice as a lot was offered per day of the non-vegan jam croissant that it changed. We will not wait to listen to what our clients consider these new goodies, “mentioned Clough.
In 2015, Pret CEO Clive Schlee found a rising demand for meat-free and vegan choices and first examined the idea of a veggie pret popup in Soho in 2016, which was so effectively acquired that Schlee made the placement a everlasting idea earlier than the placement was expanded 10 vegetarian areas and fridges just for vegetarians at common pret areas throughout the UK.