Pret A Manger replaces Meatball Wrap with a vegan version for January
UK-based fast-casual chain Pret A Manger has replaced the animal meatballs in their popular Swedish meatball hot wrap with vegan meatballs from Meatless farm. The wrap is part of the launch of nine new vegan options for Veganuary– an annual initiative that encourages people to be vegan in January. The new vegan meatball packaging contains red tapenade, chipotle ketchup, red onions, red pepper and crispy onions.
Other new vegan menu items are the Sunshine ‘N Spice Wrap (curry chickpeas with ginger, lime and vegan mayonnaise as well as sweet mango chutney, fresh mint, red pepper, spinach and cucumber); Vegan Breakfast Baguette (Smashed Avocado, Roasted Mushrooms, Roasted Tomatoes, and Fresh Basil); Mango and Banana Sunshine Bowl (mixed mango and banana with coconut milk and turmeric, topped with muesli, blueberries and coconut chips); Coconut mash, very berry croissant and a biscuit with dark chocolate and almond butter.
“As innovators in vegan food, we are really proud of our new Meatless Meatball Hot Wrap. We have worked hard to create something that has the pret taste and quality of one of our classics that our customers have come to expect,” said Briony Raven , UK Food and Coffee Director of Pret A Manger. “To encourage more people to try the new alternative plant-based wrap pack, we decided to pull our Swedish meatball wrap for a month as we were so confident are that our customers will quickly fall in love with them. “
The chain already offers a wide range of vegan options and has so far opened 14 Veggie Pret locations in the UK that only offer meat-free food and drinks. The nine new dishes are available nationwide in the Pret and Veggie Pret restaurants.